OutofChina

平面物料/终端卖场物料

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发布于2020-07-13

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海中鱼

福建省  |  福州市 其它

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Client: Out of China

Type of work: Art direction and graphic design

Photos: Enric Badrinas

Branding: Outro Studio
Realization: 2020



Out of China is located in the heart of Barcelona’s Eixample district. A blue neon with the restaurant’s name stands out of the main entrance. Inside, fine lamps illuminate the tables and cast their light on the oriental motifs. The waiters settle the guests in a bustling but elegant dining room while subtle music bathes the environment recalling the cosmopolitan Shanghai of the 1940s.

Founded in 2002, Out of China offers a pioneering and inclusive Chinese menu that harmonizes traditional dishes with contemporary flavours, exotic aromas with local ingredients. In other words, Out of China balances masterfully the old world with the new one respecting the ancient Chinese culinary techniques.

The idea for the graphics came from the colours and lights from the interior of the restaurant: royal blues, bright reds, dark furniture and wood. The outdoor neon inspired a visual structure for vertical titles while the delicate aromas of the oriental cuisine where captured to design volatile textures used to decorate surfaces. The cottony papers of G.F. Smith Colorplan played a key role as they are top quality while providing a very warm and pleasing touch.


作品摘自:https://www.behance.net/gallery/99580783/Out-of-China?tracking_source=best_of_behance
作品版权归属原著作者所有
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海中鱼

福建省  |  福州市 其它

这是一个神秘的人物,竟然一点信息都不留下,膜拜吧!

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