峄山秦德—《峄山刻石》文字实验

字体设计/实验性字体设计

原创

发布于2022-05-11

3908

3912

视觉创新设计工作室

辽宁省 | 大连市设计

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《峄山秦德—<峄山刻石>文字实验》｜新媒体艺术设计

作者：荆佳梁

设计理念：碑刻书法是中国传统文化的重要组成部分。本项目以纂书《峄山刻石》为设计语言，进行了关于传统文化的创新设计。具体设计内容包括字体规范化设计、信息可视化设计、海报形式探索、AR体验。《峄山刻石》是秦始皇统一天下、颁布“书同文”法令后的标准小篆字体，它的作用就像现在的新华字典一样，对文字的字形、写法起到规范的作用。原石已失，其书体和艺术地位仍具有划时代的意义。本设计的宗旨在于，提炼复杂中的极少，寻找精神所在的突破方式，传统仍然可以有新的诠释。

获奖信息：2021字酷—“司母戊鼎杯”国际汉字文化创意设计大赛银奖

靳埭强设计奖入围

《中国创意设计年鉴》银奖

C-idea设计奖入围

指导教师：白新蕾

禁止盗用、商用、二改

Yishan Qinde - Text experiment｜New Media Art Design

Author:Jialiang Jing

Design Concept: Stele calligraphy is an important part of traditional Chinese culture. This project uses the codified book 'Carved Stones in Yishan' as the design language, and carries out innovative design about traditional culture. The specific design content includes font normalization design, information visualization design, poster form exploration, and AR experience. The 'Carved Stone in Yishan' was the standard small seal script after the Qin Emperor unified the country and issued the decree of 'The Book and the Same Text', which was like the current Xinhua dictionary, regulating the shape and writing style of the script. Although the original stone has been lost, its calligraphy and artistic status are still of epoch-making significance. The purpose of this design is to distill the minimal in complexity and find the way to break through where the spirit lies, where tradition can still be interpreted in a new way.

Award information :Silver Award of the 2021 Word Cool-'Simuwu Ding Cup' International Chinese Character Culture and Creative Design Competition

KAN Tai-keung Design Award Finalist

Silver Award of China Creative Design Yearbook

C-idea Design Award Finalist

Instructor: Xinlei Bai

Prohibit misappropriation, commercial use, and secondary modification

字体创意交互