| 三一创意实验室出品 | —— EL NIDO GARDEN RESORT

VIS设计/旅游、酒店、城市形象

原创

发布于2019-05-31

55808
0
26
5.6万

菲律宾的EL NIDO,世界最美丽的二十个海滩之一。

“最后的伊甸园”、“世界最佳旅游岛屿”、“野生动植物的乐园”等等,淳朴的民风、绝美的海洋、世外桃源般的生活,都是人们对EL NIDO溢于言表的印象。


设计概念从EL NIDO的这些印象出发:木、棕榈nippa、大海、阳光、动植物,这些元素在EL NIDO充满无限的想象力,也是吸引人们来此的原始驱动。所以我们想注入一些更活泼、浪漫的异想天开,通过在酒店里的视觉体验激发旅客们对除纯海岛外更细微的在地感受。


将岛上最常使用的木元素作为表达设计手法,应用在主体Logo,一开始就烙上这片土地的强烈印记。岛上特有的动植物等作为视觉图形延展,用木刻的表现手法展示生动的全视觉形象,成为酒店对EL NIDO这块净土最自然融洽、又区别于其它酒店的独特风格。再将当地的布纹、花纹、树纹等都转化为图形元素,在旷拙的木刻基础上增添细节,丰富酒店各式形态。


以棕木色为主,营造原始厚重质感,再提取海岛、动植物、自然本身的色彩做搭配,用色彩还原出EL NIDO当地原本就斑斓的视觉氛围,让来此的旅客都能享受放松、自然、艺术的“EL NIDO GARDEN RESORT”。


EL NIDO Phillippines,one of the best 20 beaches in the world.Called “The Last Eden”, “The Best Island to Travel”, “Paradise for Wildlife”, etc., El NIDO impresses the world with its simple and honest folkway, splendorous sea view and Utopian lifestyle.


Our creative concept starts from here: people come here being attracted to the unlimited imagination offer by EL NIDO: wood, nippa, sea, sunshine, animals and plants. Therefore, we are willing to make it more vivid and romantic, stimulating tourists’ enjoyment not only out of an island, but also the subtle sensations through the hotel’s visual experience. 


We apply WOOD, the most used material on this island, as the primary part to Logo, brand which with a strong local mark. As extension, we create a series of visual images of unique local wild lives through woodcut. This authentic style well blends ENGR (EL NIDO GARDEN RESORT ) with local pureness. In the meantime, it distinguishes ENGR from any other hotels. To further enrich ENGR’s spirit, we convert local cloth texture, flower patterns and wood grains into graphic elements through rough but detailed woodcut.


Using wooden brown as primary color, we build a primordial and decorous feeling; then we extract colors from the sea island, wildlife and the local nature itself, emphasizing the original colorful and gorgeous environment and making every tourist to get immersed in this relaxing, natural and artistic “EL NIDO GARDEN RESORT”.

12345

您必须 登录 GTN9才能评论

添加表情 评论 还可以输入 200 个字符

更多评论

SANYI_Lab

品牌设计师

广东省  |  深圳市

SANYI (Creativity) Lab was founded in Shenzhen,Guangdong,China, by Tao & Lulu in the year of 2013…

已关注 取消关注
65.8万

TA的作品 已有 17 件作品

发送私信
  • 发给
  • 内容
    添加表情 发送 还可以输入 200 个字符

SANYI_Lab

品牌设计师

关注

0

5.6万

| 三一创意实验室出品 | —— EL NIDO GARDEN RESORT

7

批量入库

选择已有创意库

创建新创意库

描述:

新增创意库

确认采集